Lawyer Boy Publicity: A Personal Approach

 

LAWYER BOY doesn’t come out until Tuesday, but my local Barnes & Noble was selling the book today. They had four copies of the book on the “Hardcover New Releases” table, and one of them was propped up on a bookstand.

I went to that Barnes & Noble to study for the bar exam—22 more days (!)—but ended up spending my time hovering nearby my book, waiting for somebody to pick it up. Trouble was, this bookstore is in Chicago’s business district, and nobody really goes there on weekends.

But FINALLY, some guy carrying two or three other books picked up LAWYER BOY and flipped though it for five whole minutes. He read the jacket description. Read the blurbs. Read a random page. But then he put it back on the bookstand.

“Didn’t make the cut?” I said.

“Excuse me?” he replied.

“You flipped through the book for like five minutes. And it looked like you were into it. You only flipped through that other book you’re holding for like sixty seconds. What the hell?”

“Do we know each other?”

The guy’s name, I learned, was Sam. Sam was in town for a summer clerkship at BigLaw…and I’m pleased to report he ended up buying a copy of Lawyer Boy. And no I don’t feel weird about talking somebody into buying my book; I’m panning to persuade people for a living, after all.

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Hello! I just randomly found

Hello! I just randomly found your book at Barnes & Noble in Chicago (probably the same one you mentioned) and read the first few pages - it's hilarious! I plan to read the whole thing. Congrats on your book!

 Thanks, Counselor Leigh.

 Thanks, Counselor Leigh.  If you do read the whole thing, be sure to let me know what you think. 

Congrats on your first sale!

Congrats on your first sale! Sounds like you REALLY earned it.

Forget studying for the bar, just hang out in book stores all day convincing people to buy Lawyer Boy!

Saw your book at the Barnes

Saw your book at the Barnes & Noble in the Viagra Triangle in Chicago three days ago. It was definitely the most eye-catching book on the table. If I saw any books with more interesting covers I would have flipped them over and put copies of your book on top of them. That'll show 'em.

I second the idea of studying at B&N locations and taking breaks to sell people your book. You could even offer autographs as part of your sale. Think about it.

Congratulations on your new

Congratulations on your new release from all of us at LawTunes! Your book joins our CDs and all the other non-disparaging legal humor efforts out there which, in addition to making people smile, help them to perceive lawyers as less stuffy and more approachable, which means they may be more amenable to calling on us when they truly need our help. Good luck on the bar exam.

Hey Rick Thanks for the

Hey Rick
Thanks for the book, I am looking forward to reading it. But I am must say ... I thought there might have been an autograph inside. Guess I will have to take my copy, head down south and find a bookstore where you like to study.

BTW, Henry, something tells me Rick might decide to go to B & N locations to talk people into buying the book and then, when that gets tiring, take breaks to study.



 


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